Jiangmen film and television production process of enterprise image film
Corporate image film
The present or past film and television realism is used to give a centralized and in-depth display of the Du overall image of the enterprise, such as development process, enterprise management, technical strength, production equipment, quality control, mall development, cultural construction, brand construction, development strategy and other aspects, so as to achieve the purpose of establishing the brand, improving the image and highlighting the culture. It can be used in product launches, conferences and activities.
II. Corporate culture film
Corporate culture film is mainly to show the development experience of the enterprise with impression, add a sense of team belonging, and attract more talents with common values. A good corporate culture publicity film can show the corporate culture, social value and sense of mission to the public, highlight the entrepreneurship and humanistic spirit of the enterprise, enhance the popularity and reputation of the enterprise, and make the audience have a sense of trust in the enterprise and its products. It can be used for enterprise project negotiation, conference activities, bidding, investment promotion, product press conference, product image and enterprise publicity in the same way, so as to expand the influence of enterprise brand.
III. Enterprise Investment Promotion Film
After sorting out the company's business processes and profit forms, explore the competition advantages of the enterprise to show the great commercial value of the company (project). High quality enterprise investment films help investors understand the cooperation process and return of the project, business cooperation and expand the investment ratio. It can be used in investment promotion activities and on-site promotion occasions.
IV. enterprise products
The definition of product promotional film is a special film made by enterprises with independent investment and one-sided introduction to the main products of their own enterprises. The production means of film and television are selected for the product promotion film to show the primary function, design concept, operation convenience and other aspects of the product. A product promotional film can tell the audience what needs to be told according to the specific content and any length, so that it can show the product characteristics, functions, mechanisms and application methods more clearly, which is helpful to establish brand affinity. The demands of product promotional films are detailed, and the feedback attitude and efficacy comparison of users can be added, which can effectively trigger the audience's desire to buy. It is mainly used for product launch, mall development, promotion activities and on-site display.
V. enterprise vision film
Enterprise vision film is a film and television art that shows the long-term hope and future situation of the enterprise, the blueprint of organization and development, and reflects the eternal pursuit of the organization. Through this film, investors and employees can understand the company's long-term plan, and clear strategic planning can make the company's stakeholders more confident in the development of the company and work together. Greatly reduce communication costs. It is mainly used in meeting video and staff meeting.
Vi. customer witness film
The customer witness film brings together the positive evaluation and application experience of countless customers on the enterprise's products and services to show the enterprise's products and services. Customer witness film is a useful marketing thing for enterprises. A good customer witness film can effectively depict the brand image of enterprises, enhance the persuasion of products and services, and add users' interest and confidence in purchasing. It is mainly used for product launch, mall development, promotion activities and on-site display.
VII. Project publicity film
The purpose of the project publicity film is to use the video impression of both sound and painting to show the project, interpret the project, deepen the exploration of the advantages of the project and attract the attention of the target audience. After just a few minutes, it can let customers have a deeper understanding of the project and be deeply impressed by the changes in the project. The project publicity film is a useful thing for enterprises to transmit project information, an auxiliary thing for the company's business personnel to carry out marketing, and a good opportunity to hold a project press conference. It is mainly used in project negotiation, investment cooperation and mall development.
VIII. Personal promotional film
An entrepreneur or an artist has a kind of personal charm that affects a group of people around him. This influence is a kind of value, which can also be said to be an intangible asset. Show personal, product and enterprise ideas in the form of video and refined and direct language. After refining and packaging, show your wonderful side to everyone in three to five minutes, with both sound and painting and a wide range of communication, and obediently show your enterprise, your products and your services. In the current "micro era", it is the responsibility of enterprise leaders to expand their personal influence and improve the corporate image together. It is mainly used in project negotiation, enhancing trust and occasions where you want to convey the charm of the enterprise through personal display.
Article source: Jiangmen film and television production http://m.singaporeferragamo.com
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